PPC Specialist/Manager‎ 318 views3 applications

Improve CTR through A/B testing

  • Should have first-hand knowledge of Google Analytics/Adwords.
  • Improve conversion and navigation paths through testing different landing pages and identifying best performers.
  • Create and distribute PPC ROI reports, conversion reports, and keyword and campaign performance reports
  • To do a complete analysis of website along with their recommendations.
  • To do in-depth keyword analysis using different tools.
  • Routine management of pay per click (PPC) accounts over Google AdWords, Yahoo, Bing and different search platforms for a variety of clients.
  • Track and maintain keyword bids, daily account, monthly budget caps, impression share and quality score.
  • Assist in the management of Display network placement lists on AdWords and other contextual advertising platforms.
  • Keep pace with search engine and PPC industry trends and developments.
  • Collaborate with team and project managers over deadlines and campaign outcome.
  • Planning and executing marketing strategies with marketing team and improving them with changing marketing trends.
  • Review new technologies and keep the company at the forefront of developments in digital marketing.
  • Skills
    Google Adwords
    Sales Conversion
    Sales Execution

    Job Details


    Functional Area:

    Planning & Development

    Total Positions:

    2 Posts

    Job Shift:

    First Shift (Day)

    Job Type:

    Full Time/Permanent

    Job Location:



    No Preference

    Minimum Education:


    Career Level:

    Experienced Professional

    Minimum Experience:

    2 Years

    Apply Before:

    Mar 16, 2017

    Posting Date:

    Feb 16, 2017

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