Assistant Brand Manager 334 views2 applications

Responsibilities: **

  • Closely monitors and analyzes sales volumes, market share trends and competitive activity.
  • Assists in developing and executing promotional initiatives to profitably increase consumption within budgeted parameters.
  • Assists in the identification and development of business building ideas and works with other business unit team members to execute the plans that meet investment criteria.
  • Coordinates product management and/or cost reduction projects with internal and external resources to achieve results (product development, production planning, trade promotion, sales, market research, consultants and advertising agencies).
  • Analyzes consumption and shipment data and compares results to established objectives to assure the effectiveness of marketing programs.

Educational Requirements: **

  • BS/BA degree in a business related function
  • MBA (concentration in Marketing preferred)

Success Attributes: **

  • Demonstrated leadership and team skills
  • Strategic thinking skills
  • Analytical and problem solving skills
  • Communication skills (written and oral)
  • Creativity
  • Results orientation
  • Multifunctional skill base (financial, operations as well as marketing)
  • Persuasiveness and tenacity to sell ideas
  • High level of initiative and assertiveness

Job Type: Full-time

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