Assistant Director Digital Channels Proposed Grade

Assistant Director Digital Channels Proposed Grade

Position / Title: Assistant Director Digital Channels
Proposed Grade / Level: Permanent
Department: Digital Channels and Consumer Insights
Division: Financial Inclusion & Digital Innovation
Location: Islamabad


• Leading the management of digital channels by planning for product improvisation, ensuring customer experience & ensuring superior services than the industry
• Design and lead the implementation of value proposition that results in healthy digital channels uptake for easypaisa customers
• Responsible for Revenue, throughput & uptake from digital channels
• Planning of newer services, promotions and solutions to increase easypaisa digital channels penetration in MFS customers
• Lead industry trends identification and capitalization regarding internet channel usage for easypaisa solutions.
• Lead the team to ensure timely delivery of reports, customer query resolutions and app performance matrices
• Create plans to on board customers, increase customer activity and educate customer segments to enable swift adaptation of customers to digital channels

Contact Information: Applicants should send their CVs to [email protected]

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